Monitor with Amplitude retention analysis chart.
Best Practices
February 23, 2024

What Is User Retention? Plus 5 Ways to Improve it

How to define and improve user retention.

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Darshil Gandhi
Principal Product Marketing Manager, Amplitude


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Kate Syuma
Kate Syuma
Founder, Growthmates, ex-Miro Head of Growth Product Design
Acquisition Playbook: Mastering Customer Acquisition Strategy
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Vivian Wong
Country Manager, ANZ, Amplitude
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Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

Featured Contributors

Learn about analytics, product, and more from industry experts.

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Adam Greco
Product Evangelist, Amplitude
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Julia Dillon
Senior Product Marketing Manager, Amplitude
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Ibrahim Bashir
VP of Product, Amplitude
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Phil Burch
Group Product Marketing Manager, Amplitude