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Best Practices
December 1, 2023

How to Improve Conversion Rate Optimization Using Web Analytics

Discover the role of A/B testing plays in bringing more conversions to your website.

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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
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Best Practices
November 28, 2023
The Power of Continuous Learning in Product Management
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Phil Burch
Group Product Marketing Manager, Amplitude
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Best Practices
November 27, 2023
5 Customer Engagement Metrics for Product Teams to Drive Success
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
What Exponential Growth Really Looks Like (And How to Hit It)
Best Practices
November 24, 2023
What Exponential Growth Really Looks Like (And How to Hit It)
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Julia Dillon
Senior Product Marketing Manager, Amplitude
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Best Practices
November 22, 2023
Using the Voice of the Customer to Build a Better Product
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Nikhil Gangaraju
Director, Product Marketing, Amplitude
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Best Practices
November 17, 2023
What Is Customer Analytics? Metrics to Track & Best Practices
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
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Best Practices
November 16, 2023
Click-Through Rate (CTR): How to Calculate and Increase Your CTR
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Katie Geer
Product Manager, Amplitude
Amplitude Guide to Product Metrics
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Best Practices
November 9, 2023
The Hook Model: Retain Users by Creating Habit-Forming Products
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Tyler Segalla
Senior Customer Success Architect
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Best Practices
November 3, 2023
Customer Funnel: Convert Top-of-Funnel Users to Customers
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
Startup Building Blocks
Best Practices
October 31, 2023
How Startups Should Think About Customer-led Development
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Eric Pollmann
Sr. Staff Software Engineer
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Best Practices
October 27, 2023
Quantitative vs. Qualitative Data: Which To Use and When
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
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Best Practices
October 16, 2023
What is Web Personalization? Using it to Increase User Engagement
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Phil Burch
Group Product Marketing Manager, Amplitude